📨 [email protected] | 📱 (669) 350-8182 | 👩🏻💻Linkedin | 📄Resume
<aside> 👋 Hi! This is Yuan Chen, a multi-disciplinary designer with a focus on human-centered design. I believe that great design should influence experiences beyond the screen. Previously at Faire, C3.ai, Personal Capital, Radius Intelligence.
</aside>
Ecommerce Marketplace Growth Strategy
Identified, ideated, and led the team to rebuild the suppliers prospecting experience for new retailers and achieved +15.4% in signup rate, -8.59% in bounce rate.
https://www.figma.com/proto/Gc5yKdQtaaJwmeW4bj5aon/Yuan-Chen%3A-mini-slides?page-id=1%3A3&type=design&node-id=1-1137&viewport=318%2C239%2C0.04&t=Y9iCU3WzvUqjggsn-1&scaling=contain&mode=design
Process improvement Product-led Growth SEO
Initiated and led the collaboration between cross-functional teams to streamline the SEO linking strategy by re-architecting Faire’s site with a system mindset under a tight timeline.
This led to significant improvement in operational efficiency and more predictable outcomes, more importantly, freeing up a full team resource.
